JOLT! for B2C growth
When the founderis the brand.
In consumer, authenticity is the moat. JOLT! puts your face, your story, and your conviction in front of your customers every day — building the kind of loyalty that no ad budget can buy.
The challenge
Consumers buy from people they know. Not from brands they've seen.
The consumer brands winning on TikTok aren't the ones with the biggest ad budgets. They're the ones with founders willing to show up on camera and talk directly to their customers — authentically, consistently, and in formats that feel native to the platform.
The Hulk Hogan model works for any founder with a genuine story and the willingness to tell it. JOLT! builds that presence for you, without making it your second job.
- Paid social costs are rising — organic founder content reaches the same audience for free
- Consumers trust founders more than brands — but only if they can see and hear the founder
- TikTok's algorithm is the most powerful free distribution tool ever built — most brands aren't using it
What we do for you
How JOLT! works for consumer founders.
Authentic founder-driven content
We build content that feels native — not produced. The FaceTime format, behind-the-scenes moments, and founder perspective content that TikTok rewards with massive organic reach.
Sell without selling
The best consumer content shows the product in real life without feeling like an ad. We script and produce content that drives purchase intent naturally — the story does the work, not the pitch.
Trend-responsive content
Consumer TikTok moves fast. Our team monitors your niche 24/7 and responds to trending audio, formats, and moments in real time — so your brand is always part of the conversation.
Community and loyalty at scale
Customers who follow your founder content become advocates. They share your videos, defend your brand, and return again. That loyalty compounds into a community paid media can't manufacture.
In action
Consumer / CPG · Real American Beer
Hulk Hogan'sbeer brand.
JOLT! built Real American Beer's entire shortform presence from the ground up — strategy, scripting, filming, and editing — driving 15M impressions that helped take the brand to a $100M+ valuation within months of launch.
- 15M
- Total impressions
- $1M
- Revenue driven
- $100M+
- Valuation after launch
Hulk Hogan × Real American Beer — the launch reel
Your customers are already on TikTok.
First formats within your first week. 3-month minimum, cancel after that.